Nestled against the mountains of Boulder, Sports Garage is a nationally recognized cycling institute with the goals of fighting smugness, enhancing cycling love, and furthering the universal understanding that bikes are "SO FREAKIN' SWEET", as owner Chris Jacobson puts it.
Since its humble beginnings in 1994 as a do it yourself service center, the business inside two Quonset huts at 27th and Spruce has evolved into a bicycle gallery, precision fitting studio, and full range maintenance facility.
Sports Garage's staff is a carefully selected cadre of Kung-Fu masters and Jedis. They are dedicated to making cyclists happy, whether its time to get your old rig's suspension dialed in, or time to get on a beautiful, perfect new ride.
The best part is how very accessible and friendly they are. You can contact them to demo a new dream ride, optimize your cycling position, get your bike fixed (or learn how to fix it yourself), or chill out on the couch with an espresso and some cycling vids!
Chris Jacobson is a "lifer". In 1983, a good friend showed him a picture of the beautiful red and silver Centurion that he was about to purchase. It didn't take him very long to become hooked.
His career in cycling began in 1984 with visions of a professional cycling career and talents as an expert floor sweeper. He began a stint as an apprentice mechanic at Texas Pro Bikes and learned rapidly that his mechanical aptitude greatly exceeded his engine, and so began a life of helping others to maximize their enjoyment of cycling.
Seven jobs at bike shops and twenty years later, Chris accumulated skills as a mechanic, a salesperson, a bike fitter, a teacher, an industry consultant, and an entrepreneur.
Watch the video and learn more about Chris and the rest of the crew at Sports Garage!
Meet the Owner of Sports Garage
A SPORTS GARAGE TIP
If you keep your chain in good condition, your cassette cogs and chainrings will last longer, which will save you money and prevent shifting glitches. To tell how your chain is holding up, measure it. Take a ruler and try to measure exactly 12 inches between any two pins. If the chain measures 12 1/8 inches or more, it mighr be worn out and should be replaced. If it is really worn, you probably need to replace the cassette as well or a few worn cogs if you are lucky enough to be able to find someone who sells individual cogs.
Contact Sports Garage's friendly staff for more recommendations 303-473-0033